Top 5 success strategies for a financial education programme

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Since the launch of its workplace financial education programme in the last quarter of 2014, employee benefits adviser, Secondsight has witnessed real employer demand for the service.

In response, the company has launched a financial education guide. The aim of the guide is to share Secondsight’s most successful strategies – helping employers to avoid mistakes and to make the right choices when it comes to providing financial education in the workplace.

Secondsight’s top five strategies on how to run a successful workplace financial education programme are:

1) To get the most for your investment, work with professional communicators to promote your programme internally

2) To be fully appreciated by staff, educate them face-to-face – putting information on your intranet is not ‘education’

3) Don’t assume you know what your staff want to know about.  Get them involved from the offset and invite them to  choose to learn about what is important to them; not what you think is important

4) Make the experience meaningful; so that employees act on what they have learnt. Keep workshops small.

5) Include ways for people to give fast and frank feedback; it will help you improve your programme.

Darren Laverty of Secondsight, said:

“There is very little quality help available for HR professionals who are considering a financial education programme for employees. Through trial and error, we’ve learnt a lot in a short time and we know the guide will provide support to many.

“Since the launch of our Financial Education Programme, we have witnessed a real demand for the service from employers and their staff alike. They come to us for our guidance on how the upcoming pension changes will affect them and how their benefits can help to support their financial futures.”

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